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Tuesday, January 4, 2011
TV Content Check-In App Miso Lands $1.5M From Google Ventures And Hearst
The check-in app for TV content Miso has just announced $1.5 million in new funding led by Google Ventures with Hearst Interactive Media also participating in the round. The startup had previously raised seed funding last May from angel investors. Similar to GetGlue, Tunerfish and others, Miso applies Foursquare's check-in model to television content. The idea behind Miso is that as you watch TV shows and movies, users can check-in to this content, follow specific shows and earn points and badges for interacting with this content. Miso offers iPhone, iPad and Android apps for users on the go as well as a web app.
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